Everything about Avery Dennison totally explained
Avery Dennison Corporation produces pressure-sensitive materials (such as self-adhesive labels), office products, and various paper products. R. Stanton Avery founded Avery in
1935. Avery Dennison Corporation was created in
1990 by merger of Avery and Dennison. Avery Dennison is considered a large company and recently ranked number 412 on the
Fortune 500 list. The Avery logo (seen to the right) was created by
Saul Bass, a graphic designer known for his motion picture title sequences.
It operates through three segments:
- The Pressure-sensitive Materials segment manufactures and sells pressure-sensitive roll label materials, films for graphic applications, reflective highway safety products, performance polymers, and extruded films.
- The Office and Consumer Products segment manufactures and sells various office and consumer products, including labels, binders, dividers, sheet protectors, and writing instruments.
- The Retail Information Services segment designs, manufactures, and sells various price marking and brand identification products, including tickets, graphic and barcode tags and labels, woven and printed labels, and related supplies and equipment.
The company also manufactures and sells, through its other specialty converting businesses, specialty tapes, engineered films, pressure-sensitive postage stamps, and other converted products.
Avery merged in 1990 with the Dennison Manufacturing Company, located in
Framingham, Massachusetts which was founded in
1844 as a
jewelry and
watch box manufacturing company by
Aaron Lufkin Dennison, who became the pioneer of the
American System of Watch Manufacturing at the nearby
Waltham Watch Company. Whereas is brother,
Eliphalet Whorf Dennison, took over and developed the company into a sizable industrial complex.
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